10 Lead Magnet Ideas for Analytics and data agency

A lightweight, downloadable calculator for SMB ecommerce and SaaS teams that takes ad spend and revenue by channel and outputs ROAS, CAC, and LTV-to-CAC. It includes a ready-to-use chart and a one-page executive summary you can share with stakeholders to secure quick buy-in.

An AI-powered prompt wrapper that ingests a CSV summary (or a small data excerpt) and returns the top 5 actionable insights with recommended experiments. Designed for solo founders who need fast, decision-ready analytics without a data science team.

A curated KPI benchmark guide for SMB ecommerce and SaaS teams, with ranges for ROAS, CAC, LTV, AOV, and churn by industry. Includes a worksheet to map your numbers against benchmarks and identify gaps.

A practical 2-page guide to evaluating data tagging, tracking, and data quality before starting attribution modeling. Includes a simple 1-page executive summary you can share with stakeholders.

A bundle of plug-and-play Looker Studio/Data Studio templates focused on ecommerce and SaaS metrics (funnels, cohorts, revenue by channel). Comes with a setup guide to get you live fast.

A calculator to compute product margins, price-change impact, and break-even points for promotions. Helps you decide which SKUs to promote for maximum profitability.

A curated directory of data sources, connectors, and integrations tailored for small ecommerce and SaaS teams. Each entry includes setup notes and best-use cases to accelerate analytics projects.

A ready-to-use cohort analysis workbook with step-by-step setup and sample data to reveal retention patterns and the impact of changes. Includes a narrative, visuals, and interpretation tips.

A concise guide comparing common attribution models, plus a decision tree and a 2-week implementation plan. Designed to help SMB teams pick and start an attribution approach fast.

A practical 15-page playbook outlining fast data quality checks, governance steps, and lightweight automation ideas you can implement within a week. Builds reliable analytics and faster decisions.