10 Lead Magnet Ideas for Event planners

An interactive budget planner (Excel/Sheets) that lets corporate event planners input event type, headcount, venue, catering, AV, and entertainment to output a recommended budget distribution and a simple ROI snapshot. It saves time presenting cost/value to stakeholders and reduces over-spending. Tailored for corporate events like conferences, offsites, and product launches.

A guided AI assistant that converts your event goals, audience, brand guidelines, and success metrics into a polished event brief, agenda, and vendor requirements. It speeds up kickoff and ensures alignment with internal stakeholders and executives.

A structured 7-day email course delivering daily tasks, templates, and checklists to plan a corporate event efficiently. Includes ready-to-use emails, timelines, and one-pagers designed for busy planners. Ideal for solo organizers or small teams aiming for fast, professional results.

A practical playbook with vetting criteria, questionnaire templates, and negotiation scripts to secure reliable speakers and vendors. Designed to reduce risk, accelerate approvals, and improve vendor conversations for corporate events.

A curated, city-specific directory of preferred venues with capacity, AV capabilities, typical price ranges, and contact details. Includes sortable filters and a sample proposal shortlist to jumpstart venue sourcing for mid-to-large corporate events.

A flexible Run-of-Show generator that outputs agendas tailored to conference, product launch, or gala formats. Includes time blocks, cue notes, and readiness checklists to keep events on track from start to finish.

A plug-and-play survey pack to measure attendee satisfaction, knowledge transfer, and ROI, plus an auto-analysis worksheet for quick reporting to leadership. Helps quantify event success and justify future budgets.

A set of sustainability checklists, budget-friendly green practices, and vendor tips to run eco-friendly corporate events. Helps win ESG-conscious clients and reduce waste without sacrificing impact.

A practical guide with VIP invitation workflows, seating plans, badge routing, and personalized email templates. Ensures flawless VIP experiences and clear communications for high-stakes corporate events.

A curated directory of tech and AV suppliers with regional coverage, pricing ranges, and service specialties. Includes a quick RFP checklist to accelerate outreach and vendor comparison for complex events.